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Career Press

Career Press, an imprint of Red Wheel/Weiser, publishes general non-fiction that addresses real, practical human needs. Our useful, accessible, how-to books reach a broad market of average Americans - people grappling with universal issues relating to job-hunting, career management, education, money, and personal goals.

Below are some recently published Career Press titles.
Evergreen Talent
Evergreen Talent
A Guide to Hiring and Cultivating a Sustainable Workforce
Roberta Chinsky Matuson

Finding the right talent is hard. Finding the right talent that will prosper and stay is even harder. In Evergreen Talent, Roberta Matuson, aka the Talent Maximizer, challenges leaders to think differently about their approach to growing a sustainable workforce—one that will regenerate regularly, with minimal effort on their part. The book is filled with pragmatic advice, case studies, and best practices from companies that have done this successfully.
Creating a Drama-Free Workplace
Creating a Drama-Free Workplace
The Insider's Guide to Managing Conflict, Incivility & Mistrust
Anna Maravelas

Creating a Drama-Free Workplace contains strategies to avoid and reverse these troubling trends. Learn why trust and connectedness slip through our fingers despite our yearnings for workplaces that are grounded in collaboration and success. Stop common missteps before they walk out the door with your most valuable assets—trust, morale, and productivity. You can create the environments you desire and deserve with these proven skills grounded in neuroscience.
Never Go With Your Gut
Never Go With Your Gut
How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters (Avoid Terrible Advice, Cognitive Biases, and Poor Decisions)
Gleb Tsipursky, PhD, Howard Ross

By combining practical case studies with cutting-edge research, Never Go With Your Gut will help you make the best decisions and prevent these business disasters. The leading expert on avoiding business disasters, Dr. Gleb Tsipursky, draws on over 20 years of extensive consulting, coaching, and speaking experience to show how pioneering leaders and organizations—many of them his clients—avoid business disasters.
Get People to Do What You Want
Get People to Do What You Want
How to Use Body Language and Words for Maximum Effect (Includes Tactics on How to Guard Against Manipulation)
Gregory Hartley, Maryann Karinch

Choosing the right approach will enable you to influence people to do what you want in professional and social situations. The authors include updated case studies—some pulled from the headlines—of how this technique has worked to create both good news and bad news. Most importantly and all new, they tell you how to identify and guard against manipulation so you remain in control of your choices and options.
High Velocity Innovation
High Velocity Innovation
How to Get Your Best Ideas to Market Faster
Katherine Radeka

When a company can get its best ideas to market faster, its leaders can be confident that their most important strategic decisions will be executed faithfully, and their visions for the company’s future will be realized. They are also able to be agile in response to market changes, pursue new opportunities, and achieve ambitious plans for growth. Not every idea will succeed—and not every idea should succeed. But a company’s best ideas can be identified and accelerated with High Velocity Innovation.
They Don't Teach Corporate in College, Updated Edition
They Don't Teach Corporate in College, Updated Edition
Alexandra Levit

Streamlined and made more accessible for the current generation of twenty-somethings, this new edition is for those that want to make a difference right now but lack some of the core skills to make it happen. Updated with fresh research, anecdotes, and resources, the book still maintains the no-nonsense perspective of a wise older sister who doesn’t want you to have to learn the hard way.
The Science of Customer Connections
The Science of Customer Connections
Manage Your Message to Grow Your Business
Jim Karrh, PhD

Here, Karrh offers simple concepts plus practical guidance for individual professionals, teams, and complex organizations to be part of those conversations in ways that grow their business. With clear language and a sense of humor, Karrh guides readers step by step to create a message that is memorable, interesting to buyers, and built to share, a growing set of messengers who include your story in their everyday conversations and management habits that build consistency and scale.
Turn Enemies Into Allies
Turn Enemies Into Allies
The Art of Peace in the Workplace (Conflict Resolution for Leaders, Managers, and Anyone Stuck in the Middle)
Judy Ringer

In today’s workplace, managers, leaders, and HR professionals often believe they don’t have the time to help employees navigate conflict. More often than not, however, it takes more time not to address conflict than to constructively intervene. This book offers a way of working with clashing employees that is deliberate and systematic--one that draws on the author's expertise in conflict and communication skill-building and a decades-long practice in mind-body principles from the martial art aikido.
Breathe To Succeed
Breathe To Succeed
Increase Workplace Productivity, Creativity, and Clarity through the Power of Mindfulness
Sandy Abrams

Breathe to Succeed shares the transformative power of breath in business. Even just three deep breaths at key moments can be nothing short of miraculous. With Abrams’s fast, simple, and effective breathing techniques, you'll become more mindful and engaged and experience better moods, a calmer perspective, and positive energy that will translate to next-level productivity, creativity, and clarity.
Why Customers Leave (and How to Win Them Back)
Why Customers Leave (and How to Win Them Back)
David Avrin

Popular customer experience and marketing speaker David Avrin makes a compelling case for customer experience as a bankable differentiator in an era of vast marketplace choices. The book lays out the very visible reasons for the recent shift in customer mindset and expectation, illustrates the myriad ways that companies inadvertently drive customers and prospects to competitors, and offers a multitude of creative strategies and tactics to attract and retain new prospects.
Decisive Intuition
Decisive Intuition
Use Your Gut Instincts to Make Smart Business Decisions
Rick Snyder

Intuition is the great differentiator in business. Intuition is the one intangible skill that enables teams to function at a higher level and add more dimension and power to their ability to solve problems and grow. Decisive Intuition is for business leaders, managers, and employees who want answers to this question and are ready to accelerate their company culture.
The Introvert's Complete Career Guide
The Introvert's Complete Career Guide
From Landing a Job, to Surviving, Thriving, and Moving on Up
Jane Finkle

In today’s fast-paced, unstable workplace achieving success requires speaking up, promoting oneself and one’s ideas, and taking initiative. If you question your ability to perform and succeed in this extroverted work culture, this book is custom fit for you. Equally applicable to the real or virtual workplace, The Introvert’s Complete Career Guide provides strategies, tools, and success stories that win you the professional respect and recognition you deserve.
Millennial Money Makeover
Millennial Money Makeover
Escape Debt, Save for Your Future, and Live the Rich Life Now
Conor Richardson

Over half of Millennials are freaked out by their finances. With this book, certified public accountant Conor Richardson helps readers navigate the financial issues of their time. This refreshingly helpful and elegantly designed program to tackle essential money matters. From learning how to pay off student loans insanely fast to optimizing a financial ecosystem, Millennial Money Makeover teaches readers how to reclaim their financial future and jump-start the path to the rich life.
The Essential HR Handbook, 10th Anniversary Edition
The Essential HR Handbook, 10th Anniversary Edition
A Quick and Handy Resource for Any Manager or HR Professional
Sharon Armstrong, Barbara Mitchell

Whether you’re a small business owner, a manager in a business without an HR department, or even a seasoned HR professional, The Essential HR Handbook will help you handle any personnel problem—from onboarding to outplacement—quickly and easily. This fully updated 10th anniversary edition is packed with information, tools, checklists, and more to guide you through the maze of personnel issues in today’s complex business environment.
Power Negotiating for Salespeople
Power Negotiating for Salespeople
Inside Secrets from a Master Negotiator
Roger Dawson

Master negotiator Roger Dawson turns his attention to the person on the other side of the desk—the salesperson who’s trying to close a deal with the most favorable terms. Power Negotiating for Salespeople is the most complete book ever written specifically for salespeople about the process of negotiation and will enable any salesperson to take a quantum leap in sales.
The Leader Architect
The Leader Architect
The Right People in the Right Places Doing the Right Stuff at the Right Time
Jim Grew

The Leader Architect is a practical guide for leaders who want to build and grow a consistently powerful organization that delivers long-term success. This book provides the bridge to proven solutions based on sound theory. These solutions are being used successfully by expert leaders at some of the best companies in the world, without the elaborate external systems and training teams required by many popular approaches.
Leadership Skills that Inspire Incredible Results
Leadership Skills that Inspire Incredible Results
Fred Halstead

What do leaders and executives do to keep improving their performances and maintain momentum? They go back to the basics. Fundamentals are the glue—communicating, listening, questioning, inspiring followers, being accountable, and delegating. These essentials are the change agents for leaders with a desire to succeed. Here, Halstead outlines the skills needed to be an effective leader and provides techniques augmented by real-world examples.
Serve Up, Coach Down
Serve Up, Coach Down
Mastering the Middle and Both Sides of Leadership
Nathan Jamail

Leaders in the middle too often serve down to their people and defend up to their bosses, instead of serving up to their bosses and coaching down to their employees. This is why so many companies struggle to innovate and get stuck—leaving everyone frustrated and looking for answers. Serve Up, Coach Down changes all that. Great leaders don’t feed their people fish; they coach them on how to fish for themselves and then beat the competition by catching more fish.
Conversation Marketing
Conversation Marketing
How to Be Relevant and Engage Your Customer by Speaking Human
Kevin Lund

Conversation Marketing will help you connect your brands, not just to the minds of your consumers, but to their hearts. Slick slogans and catchy ads may still work in some instances, but today’s discerning consumers demand more. They want information and a reason to connect with a brand before they act. They want a conversation. Change your strategy and your tone and you can change your results.
Control the Conversation
Control the Conversation
How to Charm, Deflect and Defend Your Position Through Any Line of Questioning
James O. Pyle, Maryann Karinch

Where were you tonight? How did that meeting go? Are you seeing someone else? What qualifies you for this job? These are just a few of the usual questions we might answer in a day. A typical answer to the last question would include a series of “whats”: what experience you have, what you studied in school, and what you do well. In Control the Conversation, the authors guide you in crafting a response to a question, not just an answer. A response should be multi-dimensional and include relevant and compelling information that goes beyond a mere answer.