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Jim Morris



Jim Morris is an award-winning advertising copywriter and strategist. For 20 years, he has run a thriving freelance business, specializing in taglines and other short-form brand articulations. A former instructor at Columbia College, Jim speaks at MENSA, colleges, and ad agencies, and has been an occasional columnist for Adweek, Brandweek, and Screen. Learn more at www.taglinejim.com.

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Badvertising (Paperback)
         An Expose of Insipid, Insufferable, Ineffective Advertising