Sell Local, Think Global
50 Innovative Ways to Make a Chunk of Change and Grow Your Business
6 x 9
Red Wheel Weiser
Show more Show less
“From Nielsen to grilled cheese trucks, this is a hands-on, idea-packed book for business people in search of growth.”
–SETH GODIN, author of Linchpin
After years of sharing her small-business tips and marketing tricks with readers of her popular blog, ChunkOfChange.com, and column in the Long Beach Post, Olga Mizrahi has taken her message to the streets, urging business owners to focus in while reaching out.
You’ll be excited and motivated to clearly state your difference to the world–and your neighborhood–while confidently selling yourself and your business. Through 50 low-cost, do-it-yourself tips, Sell Local, Think Global will help you:
Figure out what makes you and your business truly different.
Discover the secrets of “SoLoMo” marketing, both online and off.
Spruce up your Web and mobile presence by learning to love analytics.
Walk boldly into the future by embracing social media and customer reviews.
"We work with hundreds of marketing strategists nationwide, and Olga Mizrahi is the best of the best. Our revenues are up 40% in the two years that we've executed on Olga's techniques, which shot our prior single-digit growth statistics through the roof! From one business owner to another: if you want to grow your business, buy Sell Local, Think Global today."--Steve Kinney, CEO, Search Optimizers
"Have too much on your plate? Not sure how to compete? In 50 fascinating bite-sized tips, Sell Local, Think Global will have you completely reevaluating the way in which you market your business and sell yourself. I've seen Olga Mizrahi speak to hundreds of business owners, who were then ready to transform themselves into big, colorful fish in a surprisingly small pond."--Michelle Patterson, CEO, California Women's Conference
"Sell Local, Think Global is a must-read in today's business environment."--Dan Tepke, President of Satori Inc. and author of Hatching Your Million Dollar Business