When Talent Isn't Enough: Business Basics for the Creatively Inclined

For Creative Professionals, Including… Artists, Writers, Designers, Bloggers, Web Developers, and Anyone Else Looking to Freelance or Run Their Own Business

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Imprint: Career Press
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"If you're creative and want to build a business around your talents, then you have to read Kristen's new book. It provides a clear path for taking your talent and turning it into a full-time career." --Dan Schwabel, author of Me 2.0: Build a Powerful Brand to Achieve Career Success
Dan Schwabel
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Book Details

Pages

224 Pages
Size

6 x 9
Format

Trade Paperback
Pub. Date

01/21/2013
ISBN

978-1-60163-250-0
Publisher

Red Wheel Weiser

Authors

Kristen Fischer has run her own copywriting business for more than seven years. As a journalist, she has written for Writer's Digest, New Jersey Monthly, HOW Design, and MediaBistro. She is a Certified Professional Resume Writer (CPRW) and panelist on Freelance Radio. Fischer is a graduate of the Richard Stockton College of New Jersey, and lives at the Jersey Shore with her husband.

Many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn't Enough, copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today's most prominent creative leaders to help you thrive. The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.

When Talent Isn't Enough offers savvy and easy-to-apply business advice for writers, designers, and artists who want to:

  • Run a profitable, fulfilling business
  • Market themselves alongside seasoned pros, in-house talent and established agencies
  • Understand the legalities of doing business
  • Spearhead hassle-free accounting and bookkeeping practices
  • Overcome challenging situations with clients
  • Embrace self-promotion as a solo professional
  • Cultivate lasting client partnerships

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"If you're creative and want to build a business around your talents, then you have to read Kristen's new book. It provides a clear path for taking your talent and turning it into a full-time career." --Dan Schwabel, author of Me 2.0: Build a Powerful Brand to Achieve Career Success
Dan Schwabel
“Kristen Fischer’s book is crammed with practical, road-tested tips, strategies, and real-world examples for creating a successful solo business. If you want to start earning more doing the work you love for clients who truly value your worth, read and apply the information in this wonderful guide.” —Ed Gandia, coauthor of The Wealthy Freelancer, founder of the International Freelancers Academy
Ed Gandia
“Kristen has written an essential and timeless knowledge resource for the freelancing community.” —Von Glitschka, illustrative designer, author of Vector Basic Training
Von Glitschka